How much do Greek celebrities earn?

European Commission, through pan-European controls facilitated by Member States EUincluding Greece, will try to establish restrictions in such an unknown area as the activities of influencers on social networks.

In Greece, control will be carried out by the Ministry of Development, namely the Directorate-General for Market and Consumer Protection of the General Secretariat of Trade, with the help of digital tools of the European Commission. The audits will look at the commercial practices used by influencers on their social media accounts to promote or offer for sale the goods and services of the companies (brands) they partner with, with the ultimate goal of protecting consumers.

The pan-European checks have two objectives: first, to identify celebrity social media posts containing reviews, reviews or posts that could mislead consumers, influence their purchasing behavior and lead to financial losses; second, check whether influencers clearly inform their followers about their company’s identity and contact details.

Astronomical amounts spent on posts

The president of Internet Now, Nikos Vasilakos, in a conversation with a Live News correspondent, revealed the amounts received by mega-influencers, from whom companies are now demanding complete legality. The category of mega-influencers in Greece includes those who have from 500 thousand to 2 million followers and can even receive amounts from 3 thousand to 10 thousand euros per post.

How much do Greek influencers charge?

For other categories the following rates apply

• Macro-influencers (100,000-500,000 followers): 1,000 – 3,000 euros per post
• Micro-influencers (3,000-30,000 followers): 300 – 1,000 euros per post
• Nano-influencers (up to 3,000 subscribers): 100-500 euros per post

Greek celebrities

According to MEGA, the following Greeks have the largest number of subscribers:

1. Akis Petretsikis: 1.800.000
2. Kostas Tsimikas: 1.800.000
3. Eleni Menegaki: 1.300.000
4. Eleni Foureira: 1.300.00
5. Andreas Georgiou: 1.200.000
6. Ioanna Tuni: 1,100,000
7. Alexandros Kopsialis: 1.100.000
8. Athena Ikonomaku: 1.000.000
9. Faye Skorda: 1,000,000
10. Konstantinos Argyros: 997.000
11. Sakis Tanimanis: 995.000
12. Sakis Rouvas: 939.000

Foreign influencers with the most subscribers on Instagram

Among foreign stars representing various fields of activity, such as sports, fashion, singing, the following people have the largest number of subscribers:

1. Cristiano Ronaldo: 591,000,000 subscribers – Cost of placing an advertising message: $1,600,000
2. Dwayne Johnson: 385 million subscribers – Cost of placing an advertising message: $1,500,000
3. Ariana Grande: 375,000,000 subscribers – Cost of placing an advertising message: $1,500,000
4. Kylie Jenner: 395,000,000 subscribers – Cost of placing an advertising message: $1,490,000
5. Selena Gomez: 423,000,000 subscribers – Cost of placing an advertising message: $1,450,00
6. Kim Kardashian: 360,000,000 subscribers – Cost of placing an advertising message: $1,400,000
7. Lionel Messi: 473,000,000 subscribers – Cost of placing an advertising message: $1,170,000
8. Beyoncé: 312,000,000 subscribers – Cost of placing an advertising message: $1,150,000
9. Justin Bieber:: 292,000,000 subscribers – Cost of placing an advertising message: $1,100,000
10. Kendall Jenner: 291,000,000 subscribers – Cost of placing an advertising message: $1,050,000

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