Turkey’s export brand is now Türkiye. This is the spelling that all products exported abroad should use: Made in Türkiye.
The brand change is justified by the increased awareness of Turkish products. On Saturday, the corresponding decree of President Recep Tayyip Erdogan was posted on the official website of the Turkish government, it has already been published in the government gazette Resmi Gazete, Anadolu reports.
The text notes that the major brand change decision reflects the country’s rich culture and heritage. It is intended to confirm the conscientiousness of the Turkish manufacturer, to present it as a reliable supplier of quality products.
In official documents, instead of the usual Turkey, Turkei, Turquie, only the term Türkiye will be used.