Black Friday: 5 rules that will help you avoid becoming victims of “offers”

A large-scale sale called “Black Friday” is a day when participating stores show very tempting offers on selected products for a limited number of days, which, of course, is considered by many consumers as an opportunity for profitable shopping.

Greek Workers and Consumers Union (GSEE) advises citizens to be especially careful and not to be tempted by seemingly impressive offers. Especially this year, the statement said, with inflation putting the greatest strain on household budgets, prioritizing needs and doing market research is more necessary than ever.

The association offers follow five ruleswhich she believes ensures that consumers do not fall prey to “fraudulent offers”:

• Conduct market research and check not only the price (former, before discount and new), but also the quality of the product. You should also search online for the price of the product you are planning to purchase by code or model number so that you can be sure that the price you find is the best.
• Determine your needs and make a list of purchases that you are going to make that will fit your personal or family budget. Avoid reckless spending.
• Find out if this product is sold in installments. Read the details and terms of the transaction. Always be aware of the terms and conditions of a particular purchase, especially for a credit card. In particular, you should find out whether (and to what extent) interest is charged, since a good purchase at first will end up costing a pretty penny.
• Items must have original cost and offer price (not discount percentage).
• Always ask for a receipt for purchased items. If the product is defective and you intend to return or exchange it, you must provide a receipt.

The Greek Workers and Consumers Union (GSEE) notes that “everyone would benefit from knowing that the consumer frenzy created by marketing techniques (Black Friday, store openings on Sundays, white nights, etc.) has the effect of subconscious psychological pressure on the consumer, who feels that he absolutely “must” take advantage of the offers and rush to the shops. In today’s context of explosive price increases, consumers must make their purchases with caution and discretion.

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