Demand for countryside real estate in Greece is changing rapidly: the share of purchases is growing more than 600,000 eurosand foreign investors are choosing increasingly high-quality and premium properties. According to data Elxis – At Home in Greecethe average price of a new building has reached 420,000 eurosand the market is formed around projects with high legal and construction reliability.
Countryside real estate market in Greece demonstrates a rapid transition to a more expensive and high-quality segment. As the company’s new analytics showed Elxis – At Home in Greecethe demand of foreign buyers is shifting towards premium properties, and the number of those choosing houses costing over 600,000 euros has tripled over the year.
Despite the significant rise in prices, foreign investors continue to assess the prospects for the Greek market as extremely favorable. They see Greece not only as a holiday destination, but also as a stable investment location with low risk and high long-term value.
Rising prices and changing demand
According to the company, in 2025 the average cost of new suburban real estate reached 420,000 euroscompared to 360,000 euros a year earlier. An increase of 17% not only did not reduce demand, but also strengthened it. According to Elxis CEO Georgios Gavriilidisprice growth of 8–10% annually indicates the maturity of the market and the sustainability of its dynamics.
The most widespread category of buyers are foreigners, choosing houses costing from 300,000 to 600,000 euros. In 2025 they will be 44% of all buyers, which corresponds to the level of the previous year.
At the same time, the share of sales of objects over 600,000 euros increased to 23.7% – in fact, one out of four buyers prefer premium real estate. For comparison: in 2024 there were only 7.9% of such transactions. This indicates the transition of Greece from the category of a “market of opportunity” to the category of a market of trust and stability.
More affordable real estate up to 300,000 euros in 2025 is chosen 32.2% buyers, which is lower than the level of 2024 (36.8%).
Key regions and off-plan sales
Elxis cooperates with developers on Crete, Rhodes, Peloponnese, Ionian Islands and Cycladespromoting properties with transparent legal documentation and certified construction quality. Thanks to this, transactions can be completed in as little as 2-6 weeks, compared to standard timeframes in the country of 2-6 months.
More than 50% of sales companies are off-plan transactions, that is, purchasing housing during the construction stage. This level of trust is found only in stable emerging markets, which underscores the company’s reputation and Greece’s attractiveness to international investors.
Why is interest in premium properties growing?
The growing popularity of more expensive real estate is associated with an increase in the number of quality projects on the market. As Gavriilidis noted at the real estate conference as part of the exhibition “Oikodomi 2025”new projects are created according to clear criteria: view, privacy, accessibility, transport links and proximity to the sea.
These parameters shape demand and determine the approach to selecting developers in regions that meet quality standards. According to the head of Elxis, buyers are increasingly based not on the choice of a specific island, but on the requirements for the reliability and functionality of the object: “Clients start not with “I want Crete or Paros”, but with “I want a house that is correct – legally, technically and functionally””.
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